Communication Design

How you communicate your products, ideas and brand to your customers is important.

Jack Talbot is a freelance Graphic Designer in Edinburgh. It's A Jack Thing is his online portfolio and blog. Specialising in communication design, Jack works with individuals, small businesses and large organisations to improve how they share their brand, products and ideas.

Communication

noun

  1. the imparting or exchanging of information by speaking, writing, or using some other medium.
    “television is an effective means of communication”

    synonyms: transmission, imparting, conveying, reporting, presenting, passing on, handing on, relay, conveyance, divulgence, divulgation, disclosure.
  2. means of sending or receiving information, such as telephone lines or computers.
    “satellite communications”
How you communicate depends on your audience; it's always changing.
Design is about presenting a message in an accessible way.

Design

noun

  1. organization or structure of formal elements in a work of art; composition.
  2. an outline, sketch, or plan, as of the form and structure of a work of art, an edifice, or a machine to be executed or constructed.

verb

  1. to plan and fashion the form and structure of an object, work of art, decorative scheme, etc.
People form an understanding, not only from the message, but also how it is presented.

Understanding

noun

  1. mental process of a person who comprehends; comprehension;personal interpretation:
    “My understanding of the word does not agree with yours.”
  2. intellectual faculties; intelligence; mind:
    a quick understanding.