Scott Laing approached me to help launch his new company, The Massage Guy; providing high quality massages for professionals in the heart of Edinburgh.
Scott was looking to change the perception of a massage from being a predominantly feminine relaxation method, to a functional as well as relaxing experience in a gender neutral environment.
His initial target market was professional males in Edinburgh, with further expansion to women once established.
Following initial discussions I developed a traditional brand design with echoes of Victorian Scotland, whilst keeping a modern feel.
Using this brand, I designed a full website, printed flyers, posters and business cards.
I was asked to design the brand for The Massage Guy’s company launch.
- Complete brand imagery
- Flyer campaign
- Business Stationery
Jack managed to understand exactly the look and feel I wanted from my brand very quickly. He was somehow on my wavelength from the very start and I’m very happy with the outcome.
– Scott Laing